charity & environmental support

Taking care of where we shoot

I've spent 25 years photographing glaciers, coastlines, and deserts around the world. And I've watched them change.

Huge parts of glaciers I shot in Iceland less than two decades ago are missing. Coastlines have shifted. Weather patterns that were predictable aren't anymore. I have the photos to prove it, year after year, same locations, different reality.

Most people hear about climate change on the news. I've seen it happen in front of me, throughout my lifetime. It's very real.

My passion for sharing the world I see with others only exists because these places exist. Looking after them, therefore, isn't optional to me.

How it works

Every flight I take, every workshop I run, every print I ship gets carbon offset. The couriers who deliver your prints are Carbon Neutral certified. The wood in your frame comes from forests that are actively managed and replanted, not just stripped bare. The aluminium subframes on acrylic prints are recycled. The shipping tubes are recycled and recyclable.

The prints themselves are guaranteed for life and built to last from day one.

Use less, keep longer - the most sustainable approach we can adopt.

Paul Reiffer Sustainability Environment Fsc Pefc Co2 Neutral Deliveries Dpd Carbon Footprint Plant Trees Reduce Waste

Planting trees in your name

For every limited edition print that's purchased, we plant trees through Creating Tomorrow's Forests. Not as an offset. As an actual contribution to making sure there are still forests to photograph.

You'll get the GPS coordinates of where your individual trees are planted.

They've already put over 8 million trees in the ground across the UK, creating new woodlands and increasing biodiversity. Your print helps make sure the landscapes I photograph today are still there tomorrow.

Supporting Macmillan

I've worked with Macmillan Cancer Support for years because I've seen what they do firsthand. They provide medical, financial and emotional support to people living with cancer and their families. Not just treatment information. Actual support when someone's world has just been turned upside down.

Beyond our ongoing donations, we support their annual Winter Ball in London through donations and auction packages such as large prints and workshop experiences to help raise funds for people who need it.

If you want to know more about what Macmillan does, or how to get tickets to the Winter Ball, click here to visit their site.

Protecting where we shoot

Our workshops run in partnership with Nature First - an alliance committed to responsible nature photography.

The problem is simple. More photographers means more impact on fragile environments. Trampled vegetation. Disturbed wildlife. Erosion from people walking off-trail for a better angle.

I follow the 7 Nature First Principles on every shoot and teach them on every expedition. Leave no trace. Respect wildlife. Know before you go. If we're going to photograph these places, we need to make sure we're not the reason they get destroyed.

Questions?

If you have any questions about our charity and environmental policies, get in touch using the form below: